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Innovate Like Lego

  • All levels
  • 18 and older
  • $1,795
  • 485 Madison Avenue, New York, NY
  • 18 hours over 2 sessions

Start Dates (0)

  • $1,795
  • International Institute for Learning @ 485 Madison Avenue 13th Fl , New York, NY 10022
  • 18 hours over 2 sessions
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Class Description

Description

What you'll learn in this leadership training:

David C. Robertson, author of Brick by Brick: How Lego Rewrote the Rules of Innovation and Conquered the Global Toy Industry, is presenting the secrets to disrupting the markets. 

With its iconic brand, healthy profits, double-digit sales growth, and the ability to capture the imagination of millions around the world, LEGO’s innovation system is now regarded as one of the greatest in the world. Given their current success, it’s hard to imagine that LEGO almost went out of business just over a decade ago. In 2003 LEGO lost nearly $300 million through a series of disastrous innovation decisions, and the company was close to bankruptcy.

How did this happen?  LEGO listened to the advice of academics and experts who told them that only two kinds of innovation would change the fortunes of the company. After three years of intense experimentation, LEGO discovered that reinventing the future is neither cheap nor easy.  But in the wreckage of their experiments, they discovered a new formula for innovation – a “third way” to innovate that has delivered the profits and growth of disruptive innovation without the risks and expense.

This 2-day Master Class will show you this third way to innovate. This is an approach that promises lower risks and higher rewards, proven by some of the greatest turnaround stories in corporate history. Using case examples from LEGO, Apple, Disney, Novo Nordisk, Gatorade, Salesforce.com, GoPro, CarMax, and many others, you’ll learn how to apply this approach in your company.  
In this intensive and engaging course, you learn the how, when, and why to apply his innovative approach and get the toolkit needed to implement it to your company. Because little ideas bring significant changes.

Duration: 14 Hours
School Notes: Note: International Institute for Learning may reach out to you directly for additional information prior to your class starting date.

Refund Policy

  • Cancellations received up to 15 business days before the course are fully refundable.
  • After that, cancellations are subject to the entire course fee.
  • Please note that if you don’t cancel and don’t attend, you will still be responsible for payment.
Substitutions may be made at any time. To make a substitution, cancel or reschedule a course, please contact CourseHorse at [email protected].

If the school finds it necessary to cancel a course due to low enrollment, a full refund less a 5% non-refundable registration fee will be made. We will not be responsible for participant’s airfare and/or hotel expenses or cancellation fees. Dates, times and prices of all courses are subject to change.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

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International Institute for Learning

IIL's commitment to improving organizational performance with Intelligence, Integrity and Innovation has made us a trusted learning partner to thousands of global companies -- in more than 150 countries for over 25 years.

Core competencies for individuals and organizations include Project, Program and...

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International Institute for Learning

International Institute for Learning

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