Best Practices for Global Public Affairs is unfortunately unavailable

Thankfully we have 25 other Marketing Classes for you to choose from. Check our top choices below or see all classes for more options.

Best Practices for Global Public Affairs

at Public Affairs Council - Downtown, Washington, D.C.

Course Details
Price:
$499
Start Date:

This class isn't on the schedule at the moment, but save it to your Wish List to find out when it comes back!
If you're enrolled in an upcoming date, this simply means that date has now sold out.

Location:
Downtown, Washington, D.C.
2121 K St NW Ste 900
Btwn 21st & 22nd Streets NW
Washington, District of Columbia 20037
(Map)
Share:
Description
Class Level: All levels
Age Requirements: 21 and older
Average Class Size: 12

What you'll learn in this marketing class:

Managing the World: Best Practices for Global Public Affairs

Establishing a successful global public affairs function is essential for strengthening your organization’s international presence and reputation. Join us for this interactive workshop to discuss the challenges and best practices for creating and implementing a global public affairs plan.

The event will be broken down into three sessions, with speakers providing insights on:
  • Strategic planning: aligning core business goals with key public affairs objectives
  • Managing a global team: ensuring consistent communication between various teams, regional offices and headquarters
  • Proving the value of your function: key metrics and measurement tactics that demonstrate success, showcase ROI and achieve executive buy-in

Still have questions? Ask the community.

Map

Google Map

Public Affairs Council

All classes at this location

The entrance to our building is on K Street, between 21st and 22nd streets, in Washington’s central business district. Via Metro: We are within 4 blocks of the following Metro stations: Foggy Bottom (blue and orange lines), Farragut West (blue and orange lines) and Farragut North (red line). Parking: There is a parking garage in our building that is open from 7 a.m. to 7 p.m. Parking rates range from $10 to $20. Please note that the rates and hours are subject to change by the parking facility and should be verified prior to parking. The garage entrance is in the service lane immediately past the front entrance to our building. There are also several parking garages along K Street as well as on the streets adjacent to our building.

Start Dates (0)

This class isn't on the schedule at the moment, but save it to your Wish List to find out when it comes back!

Similar Classes
Questions about this class?
Get help now from a knowledge expert!
Questions & Answers (0)

Get quick answers from CourseHorse and past students.

School: Public Affairs Council

Public Affairs Council

The Public Affairs Council is the leading nonpartisan, nonpolitical association for public affairs professionals worldwide. Launched in 1954, our mission is to advance the field of public affairs and to provide members with the executive education and expertise they need to succeed while maintaining...

Read more about Public Affairs Council

CourseHorse Approved

This school has been carefully vetted by CourseHorse and is a verified DC educator.

Ready to take this class?
Visit School
Taking this class for work? Get exclusive perks & discounts for free.

25 Top Choices

Social Media Marketing 101

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

Social media is an essential part of marketing and growing your brand. Join us as we explore this digital marketing landscape and discover your social media potential. This workshop will provide an in-depth overview into the 4-5 major social media platforms (Facebook, Twitter, Instagram, Snapchat, Youtube). We will look at use cases from non-profits,...

Wednesday Jul 31st, 6:30pm - 8:30pm

SEO Basics: Half Day Bootcamp

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

Learn how to rank your website at the top of search engines, like Google. Search Engine Optimization (SEO) is more important than ever if you're interested in driving targeted traffic to your website. In this half-day bootcamp, you’ll learn why your website needs SEO, the most important things you need to be doing to improve your SEO and online...

Friday Aug 9th, 9am - 12pm

Introduction to Google Analytics

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

Google Analytics is an incredibly robust, free tool for measuring web traffic data. In this workshop, you’ll get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.  Starting with basic terminology and key metrics, you’ll build a foundation of knowledge before diving deeper...

Thursday Sep 5th, 6:30pm - 9:30pm

Search Engine Optimization (SEO)

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing.  This task-based, hands-on search engine optimization online course covers the concepts and trends and then lays out a day-by-day strategy...

Monday Aug 5th, 10am - 5pm

  (2 sessions)
$865

2 sessions

Salesforce for Reports & Dashboards (Classic)

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

This class is delivered by a live instructor and is specifically designed to teach administrators, business analysts, or report writers' how to utilize the basic and advanced analytic capabilities of Salesforce. A student in this class will learn the basic Salesforce object model, and how to create and secure reports and dashboards. The instructor...

Monday Aug 5th, 10am - 5pm

Salesforce Power User for Sales

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

This class is delivered by a live instructor and is specifically designed to teach sales people the more advanced sales and activity management features of Salesforce.  A student in this class will learn how to configure some of the advanced functionality within Salesforce including the user interface features and search settings. Students will...

Tuesday Aug 6th, 10am - 5pm

Salesforce.com for Sales Representatives (Lightning)

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

This class is specifically designed to teach sales people the basics of Salesforce Lightning. The instructor will focus on the key pages in Lightning optimized for sales use. The focus will be on the features of Lightning that help sales reps focus on the right deals and the right activities. A student in this class will learn the basics of managing...

Tuesday Aug 6th, 10am - 5pm

Digital Marketing Foundation

at Imparture - Downtown, Washington, D.C. You'll receive confirmation of the
course venue location in your "joining, Washington, District of Columbia 00000

Book on this intensive two-day digital marketing workshop to get fully briefed on the key ingredients that form a successful digital marketing strategy. Gain expert training and guidance from the front-line and best practice insight from recent case study examples. Leave the course with hands-on skills, ready to put your knowledge into play. Any successful...

Wednesday Aug 7th, 9:30am - 5pm

  (2 sessions)
$1,575

2 sessions

Social Media Marketing Immersive

at Imparture - Foggy Bottom 2200 Pennsylvania Avenue, N.W. 4th Floor East, Washington, District of Columbia 20037

Raise your social strategy to industry best practice by attending this intensive two-day training course. Gain from the singularly most developed social media marketing workshop available, with training materials honed over the course of training 10,000+ delegates worldwide. Get up-to-speed with the latest developments to maximize your results. This...

Wednesday Aug 7th, 9:30am - 5pm

  (2 sessions)
$1,845

2 sessions

Salesforce.com for Sales Representatives (Classic)

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Building strong relationships with your customers is the key to sales success. Salesforce is a powerful tool that enables you to manage your customer relationships more effectively and efficiently - resulting in greater sales to new and existing customers. This course will give you the knowledge and skills you need to use Salesforce in the real world...

Wednesday Aug 7th, 10am - 5pm

Salesforce for Reports & Dashboards (Lightning)

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

This class is delivered by a live instructor and is specifically designed to teach administrators, business analysts or report writers' how to utilize the Salesforce Lightning Report Builder and Lightning Dashboards. A student in this class will learn the basic Salesforce object model, and how to create and secure reports and dashboards. The instructor...

Monday Aug 12th, 10am - 5pm

Tableau Desktop: Basic

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Learn how to create effective data visualizations with Tableau and unlock a smarter approach to business analytics. Tableau has for some time been one of the most popular Business Intelligence and data visualization tools available. Why? Because, quite simply, it’s a tool that’s responsive to the needs of modern businesses. But it’s most effective...

Monday Aug 12th, 10am - 5pm

  (2 sessions)
$1,240

2 sessions

Tableau Desktop: Advanced

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Master the intricacies of Tableau to create effective data visualizations. Tableau has emerged as one of the most popular Business Intelligence solutions in recent times, thanks to its powerful and interactive data visualization capabilities. This course will empower you to become a master in Tableau by exploiting the many new features introduced in...

Wednesday Aug 14th, 10am - 5pm

  (2 sessions)
$1,240

2 sessions

Twitter for Business

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. This Twitter training for business course shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, it takes you step by step into the Twitterverse...

Friday Aug 16th, 10am - 5pm

Digital Marketing Bootcamp

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

In this interactive bootcamp, you'll learn the fundamentals of a strong digital marketing strategy and how to implement them effectively in order to drive more traffic, leads, and customers for your business. Through hands-on activities, you'll have the opportunity to master the concepts and make real progress toward improving your marketing skills...

Saturday Aug 17th, 10am - 5pm

Digital Marketing

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

This is a part time course.  Unit 1: Digital Marketing Framework & Strategy Business & Customer Strategy Define the core components of a business (value proposition, business model, customer). Explain your business model and write an elevator pitch. Define Digital Marketing, explore its evolution and the current landscape. Define...

Monday Aug 19th, 9am - 5pm

  (6 sessions)
$3,950

6 sessions

Tableau Desktop: Business Intelligence

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

Create powerful, effective visualizations to help analyze your data with Tableau 10 by your side. Tableau is a software tool that can speed up data analysis through its rich visualization capabilities, and help uncover insights for better and smarter decision making. This course is for the business, technology, data and analytics professionals who...

Tuesday Aug 20th, 10am - 5pm

  (2 sessions)
$1,240

2 sessions

YouTube For Business

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

From video production to promotion, this course details how to use the power of YouTube to promote business brands, products, or services, ultimately attracting new customers. Unfamiliar entrepreneurs receive a full tutorial on pre-production and production essentials, from developing video ideas that attract attention to overcoming lighting and sound...

Wednesday Aug 21st, 10am - 5pm

Linkedin for Business

at Certstaffix Training - Largo 1300 Caraway Ct Ste 200, Largo, Maryland 20774

This course delivers an in-depth guide to targeting, reaching, and gaining ideal customers using the latest updates on LinkedIn. It offers a wealth of no- or low-cost methods for maximizing this dynamic resource. Students will learn to link with the most effective connections for greater exposure. Course Outline Why LinkedIn? The Info Gold Mine...

Tuesday Aug 27th, 10am - 5pm

Email Marketing Essentials

at General Assembly - Penn Quarter 509 7th St NW 3rd Fl, Washington, District of Columbia 20004

Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy,...

Wednesday Sep 4th, 6:30pm - 8:30pm