User Experience Design

at General Assembly - Penn Quarter

(2075)
Course Details
Price:
$3,950 8 seats
Start Date:

Mon, Sep 30, 9:00am - Oct 05, 5:00pm (6 sessions)

Next start dates (4)

Location:
Penn Quarter
509 7th St NW 3rd Fl
At E St NW
Washington, District of Columbia 20004
(Map)
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Important:
A computer will not be provided
Purchase Options
Description
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20

What you'll learn in this ux class:

This is a part time course.

Unit 1: Design Process

Intro to UX & Design Thinking 
  • Explain course expectations in terms of pre-work, homework, projects, office hours, Schoology, etc. 
  • Define the elements of User Experience Design. 
  • Develop basic skills in creative problem solving, innovation, and human-centered design through a fast-paced design thinking activity. 
  • Sketch out potential design solutions to the problem you have defined.
Prototypes, Feedback, & Critique 
  • Practice adapting to rapidly changing stakeholder requirements. 
  • Create a paper prototype of your proposed solution. 
  • Present designs and justify design decisions.
Unit 2: Rapid Prototype

User Research 
  • Describe the skills required to conduct and recruit for an effective user interview. 
  • Define contextual inquiry and articulate its benefits. 
  • Prepare unbiased interview questions. 
  • Conduct an effective user interview. 
  • Draft a research plan and write a discussion guide for final project interviews.
Competitive Research 
  • Compare products in the same space or in adjacent industries, including competitive reviews and task analyses. 
  • Conduct competitive research to help inform your final project concept. 
  • Explore how surveys and task analysis inform research.
Synthesizing Research & Creating Personas 
  • Use research to create an affinity map that identifies trends and insights within your research findings. 
  • Articulate the benefits and shortcomings of personas as a design tool. 
  • Use research to create personas that reflect the target audience.
Defining User Goals & User Flows 
  • Effectively synthesize research into a problem statement and design direction that reflects the primary need of your target audience. 
  • Apply sketching techniques to ideate through solutions. 
  • Explore examples of how to map the flow of a specific product or experience. 
  • Construct a first draft of the user flow for the primary user goal for your final project.
Paper Prototyping & Usability Testing Basics 
  • Articulate the value of testing early in the design process. 
  • Apply paper prototyping techniques to iterate on your design concept. 
  • Practice formulating task scenarios and running usability tests.
Unit 3: Hi-Fidelity Prototype

User Stories & Feature Prioritization
  • Break down your user goals into more granular user stories. 
  • Use a common framework to prioritize features that align with your vision. 
  • Discuss struggles with feature prioritization and vision alignment and how to address them.
Information Architecture & Navigation 
  • Define the field of Information Architecture and explain when its techniques are used in a project. 
  • Explore methods for organizing complex and diverse types of content. 
  • Apply card-sorting techniques to structure and validate your proposed information architecture. 
  • Use card sorting results to construct a sitemap that will then become navigation.
Responsive / Native Design & Design Patterns 
  • Describe the respective technical capabilities of responsive sites and native mobile apps. 
  • Evaluate options and choose what format is most advantageous to your final project. 
  • Gain exposure to design patterns.
Wireframing 
  • Define best practices for wireframing and annotating. 
  • Use industry standard tools (Sketch) to create high-fidelity wireframes 
  • Download UI kits and discuss their role. 
  • Explain the difference between human interface guidelines, design principles, pattern libraries & style guides.
Visual Design Basics 
  • Explore principles of design and how they relate to digital interfaces. 
  • Learn to apply fundamentals of visual hierarchy, grid systems, and typography to give your final project UI more structure and clarity. 
  • Make visual hierarchy and typographic choices that enhance the appeal and clarity of your content.
High Fidelity Prototyping 
  • Identify and describe the different categories of tools for prototyping. 
  • Create clickable prototypes using InVision that will support usability testing goals. 
  • Discuss gestures and motion how they are commonly applied.
Advanced Usability Testing 
  • Prepare a discussion guide to test your final project. 
  • Run 3 usability tests using best practices. 
  • Synthesize your testing results and identify major takeaways from testing. 
  • Outline 3-5 improvements that you will make to your work.
Unit 4: Refine

Onboarding & Behavior Change 
  • Describe what makes a great onboarding/first time use experience. 
  • Practice designing an onboarding experience that communicates the value of your product to potential users. 
  • Learn about Nir Eyal’s Hooked model of habit formation and how it may be applied to the final project. 
  • Practice applying different types of variable rewards to final project concepts to create experiences that will keep users wanting more.
Final Project Workshop 
  • Receive instructional team feedback on your final project. 
  • Turn your project into a stakeholder presentation
Unit 5: Present

UX Mini-Project 
  • Practice going through real industry UX design problems from beginning to end. 
  • Work in teams or independently to develop design solutions for the industry design problem. 
  • Present your design solution.
Presentation Day 1 
  • Define and describe the principles that drive a strong user experience with search & results 
  • Identify the components of search & results, recognize their function, and how to use them effectively 
  • Review & evaluate examples of search & results 
  • Evaluate how the use of specific search & results components, in given contexts, enhances or detracts from the user experience 
  • Design a search experience that provides a strong user experience
Presentation Day 2 
  • Effectively communicate your design solution in final project. 
  • Critique and provide feedback for classmates.
Portfolios & Next Steps 
  • Explore examples of good UX portfolios and discuss the story aspect of portfolio building. 
  • Write the 5 most valuable takeaways from your project. 
  • Practice telling your personal story to different types of stakeholders. 
  • Identify next steps and receive project rubrics and grades.
School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

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Start Dates (5)
Start Date Time Teacher # Sessions Price
6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon 20 $3,950
This course consists of multiple sessions, view schedule for sessions.
Wed, Jul 24 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Jul 29 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Jul 31 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Aug 05 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Aug 07 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Aug 12 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Aug 14 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Aug 19 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Aug 21 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Aug 26 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Aug 28 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Sep 04 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Sep 09 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Sep 11 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Sep 16 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Sep 18 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Sep 23 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Sep 25 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Sep 30 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon 6 $3,950
This course consists of multiple sessions, view schedule for sessions.
Tue, Aug 13 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Wed, Aug 14 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Thu, Aug 15 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Fri, Aug 16 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Sat, Aug 17 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon 20 $3,950
This course consists of multiple sessions, view schedule for sessions.
Thu, Sep 12 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Sep 17 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Sep 19 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Sep 24 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Sep 26 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Oct 01 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Oct 03 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Oct 08 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Oct 10 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Oct 15 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Oct 17 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Oct 22 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Oct 24 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Oct 29 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Oct 31 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Nov 05 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Nov 07 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Tue, Nov 12 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Thu, Nov 14 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon 6 $3,950
This course consists of multiple sessions, view schedule for sessions.
Tue, Oct 01 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Wed, Oct 02 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Thu, Oct 03 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Fri, Oct 04 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
Sat, Oct 05 9:00am - 5:00pm J. Coger, R. Gilbert, P. Bolles, J. Formica, Sofia Khan & Ulrich Boulon
6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon 23 $3,950
This course consists of multiple sessions, view schedule for sessions.
Wed, Oct 30 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Nov 04 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Nov 06 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Nov 13 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Nov 18 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Nov 20 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Nov 25 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Nov 27 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Dec 02 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Dec 04 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Dec 09 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Dec 11 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Dec 16 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Dec 18 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Dec 30 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Jan 06 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Jan 08 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Jan 13 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Jan 15 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Jan 20 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Wed, Jan 22 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon
Mon, Jan 27 6:30pm - 8:30pm J. Coger, R. Gilbert, P. Bolles, J. Formica, S. Khan, U. Boulon

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General Assembly

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